General Balance
Calcium Magnesium

Helps to Support Stong Bones and Teeth

Optimally blended formula to help support strong bones and teeth

General Balance Calcium Magnesium
5 Key Features

1

New, Upgraded Formula! Contains 3 Types of Calcium!

2

7 Key Nutrients 3 Basic Nutrients of General Balance Calcium Magnesium (Calcium, Magnesium, Vitamin D) + 4 Additional Nutrients (Vitamin K, Zinc, Copper, Manganese)

3

Formulated with the Ideal Ratio of Nutrients to Help Support Absorption

4

Contains 6 Carefully Selected Supplementary Ingredients

5

Free of Silicon Dioxide, Magnesium Stearate, HMPC, Artificial Fragrances, Artificial Colors, and Artificial Flavors

POINT 01

New, Upgraded Formula! Contains 3 Types of Calcium!

Increased Calcium Magnesium Content
+ 4 Additional Nutrients

Increased Nutrient Content!

New Formula
1572 mg

Milk calcium 1116 mg
Calcium citrate 288 mg
Why calcium 168 mg

New Formula
432 mg

New Formula
43.2 mg

Previous Formula
210㎎

Previous Formula
105㎎

Previous Formula
3.4 mg

3 Types of Calcium

Magnesium oxide

Vitamin D2 (Dried yeast)

Vitamin K Mixed powder

1.44 mg

Zinc oxide

13.2 mg

Copper Gluconate

6.0 mg

Manganese sulfate

7.7 mg

Contains 3 Types of Calcium

Seaweed Calcium

Contains seaweed calcium sourced from the clean oceans

Whey Calcium

Whey Calcium extracted from milk, with a high absorption rate.

Calcium Citrate

Calcium ingredient that is easily digestible and has a high absorption rate.

*Source: Ministry of Food and Drug Safety (South Korea)

POINT 02

7 Key Nutrients

3 Basic Nutrients of
General Balance Calcium Magnesium
(Calcium, Magnesium, Vitamin D)
+ 4 Additional Nutrients
(Vitamin K, Zinc, Copper, Manganese)

Ca

3 Types of Calcium 1572 mg

Helps to support strong bones and teeth.
Helps to support nerve and muscle function.
Helps to promote blood clotting.
May help to reduce the risk of osteoporosis

Mg

Magnesium oxide 432 mg

Helps to provide energy support.
Helps to support nerve and muscle function.

Vitamin

D

Vitamin D2 (Dried yeast)

Helps to support the absorption of Calcium and Phosphorus.
Helps to support strong bones.
May help to reduce the risk of osteoporosis.

Vitamin

K

Vitamin K 1.44 mg

Helps to support strong bones and teeth.
Helps to support nerve and muscle function.
Helps to promote blood clotting.
May help to reduce the risk of osteoporosis

Zn

Zinc oxide 13.2 mg

Helps to support the immune system
Helps to support cell division

Cu

Copper Gluconate 6.0 mg

Helps to support the transport and use of Iron
Helps to protect cells from free radicals

Mn

Manganese sulfate 7.7 mg

Helps to support strong bones and teeth
Helps to provide energy support
Helps to protect cells from free radicals

POINT 03

Formulated with the Ideal Ratio of Nutrients
to Help Support Absorption

Formulated with the Ideal Ratio of Nutrients to Help Support Absorption

Ideal ratio of Calcium and Magnesium to help support absorption and bioavailability.

Vitamin D2 helps to support calcium absorption

Vitamin D2 helps to enhance intestinal calcium absorption and increases renal reabsorption of calcium with the parathyroid hormone. It also increases the concentration of calcium in the blood by allowing the calcium in the bone to flow into the blood.

* The information above is based on outsourced studies and may not be directly related to the products of our company.

– Essential Nutrient –

Vitamin K helps to promote blood clotting and helps to support strong bones and teeth

Helps to promote blood clotting Blood is crucial to maintaining health

Vitamin K helps to support normal blood clotting function by producing prothrombin. The platelets and calcium ions care converted into thrombin, which in turn reacts with fibrinogen to form fibrin, resulting in blood clots.

Helps to support strong bones and teeth Vitamin K is essential for strong and healthy bones

Vitamin K is often overlooked when considering bone health. Even though too much Vitamin K leads to liver damage, Vitamin K still plays an important role in the body.

[Source] Individually recognized Ingredient of the Ministry of Food and Drug Safety, Ministry of Food and Drug Safety (South Korea)

Manganese helps to protect cells from free radicals and helps to support energy production

• Helps to protect cells from free radicals
• Helps to provide energy support
•Helps to support strong bones and teeth

Manganese is an essential nutrient for bone health as well asthe metabolization of carbohydrates, lipids, amino acids, and cholesterol. It is also known as a nutrient that helps to protect cells from free radicals.

[Source] Individually recognized Ingredient of the Ministry of Food and Drug Safety, Ministry of Food and Drug Safety (South Korea)

– Essential Nutrient –

Copper helps to protect cells from free radicals and helps to support the transport and use of Iron

• Helps to protect cells from free radicals
• Helps to support the transport and use of Iron

Copper is a mineral commounly found in bones, muscles, and blood. It is used as a catalyst for enzymatic reactions in the body and prevents oxidative damage to cells. It also aids in the absorption and transport of iron.

[Source] Individually recognized Ingredient of the Ministry of Food and Drug Safety, Ministry of Food and Drug Safety (South Korea)

– Essential Nutrient –

Zinc helps to support the immune system and normal cell division

Zinc is a component in over 200 enzymes in the body and is an essential nutrient that is involved in major biological reactions in the body.

Zinc is a trace element that exists in almost all tissue in the body. It is similar to immune system cells that are rapidly replaced. Zinc is essential for normal cell division as it is involved in the synthesis of nucleic acids such as RNA and DNA.

[Source] Individually recognized Ingredient of the Ministry of Food and Drug Safety, Ministry of Food and Drug Safety (South Korea)

POINT 04

Contains 6 Carefully Selected Supplementary Ingredients

Rapeseed Oil Powder

Corn Protein Extract Powder

Fermented Ginseng Extract Powder

Casein Phosphopeptide

Carthamus Tinctorius L. Seed Extract Powder

Shark Cartilage Extract Powder

Blend of 10 Plant Extract Powders

Blueberry

Oat

Green Tea

Spinach

Tomato

Walnut

Salmon

Red Grape Juice Extract

Garlic

Broccoli

Essential Nutrient

POINT 05

Free of Silicon Dioxide, Magnesium Stearate, HMPC, Artificial Fragrances, Artificial Colors, and Artificial Flavors

Free of

Silicon Dioxide

Free of

Magnesium Stearate

Free of

HMPC (Hydroxypropyl Methylcellulose)

Free of

Artificial Fragrances

Free of

Artificial Colors

Free of

Artificial Flavors

Recommended For:

Those who want a supplement that may help to reduce the risk of osteoporosis

Those who are middle aged or elderly, that need more support for bones and teeth.

Growing adolescents that need support for bones and teeth.

Those who want increased energy levels

Those who lack calcium in their everyday diet.

Those who have irregular eating habits.

Tablet Features

Copper

Zinc, Magnesium

Fermented Ginseng Extract Powder
(Supplementary Ingredient)

The fine blue spots on the tablet are copper. The brown dots are Fermented Ginseng Extract Powder and the white dots are zinc and magnesium.

*Tablets may crush easily because they do not contain excipients

Use the stickers provided to
label as desired.

BRAND STORY

BRAND STORY

General Balance, a healthy habit to maintain a balanced lifestyle.

General Balance is committed to the health of people around the world. We have researched and developed a line of dietary supplements that contain the necessary nutrients that help to support overall health.

HEALTH INFORMATION
INFORMATION

01

Changes in Calcium Absorption Rate According to Age

Children

Adults

Elderly

* The information above is based on outsourced studies and
may not be directly related to the products of our company.

02

Decrease in Bone Density Begins at 30

Care is necessary early on to ensure bone density

(Bone Density)

Maximum Bone Density

Fracture Threshold

Females

Males

Prevalence of Osteoporosis in Females
35%

Prevalence of Osteopenia in Females
80%

Prevalence of Osteoporosis in Males
10%

Prevalence of Osteopenia in Males
50%

Bone density increases steadily until the 20’s and starts to decline gradually from in the 30’s.

* The information above is based on outsourced studies and may not be directly related to the products of our company.

03

Approximately 18% Increase in Osteoporosis Patients Over 5 Years

1 million

900K

800K

802,700

821,754

854,215

906,631

972,196

2014

2015

2016

2017

2018

Source: Health Insurance Review & Assessment Service (South Korea)

04

Vitamin D Lack Alert!
Patients treated for lack of vitamin D increased
10 times in 4 years

3,118

7,189

10,645

18,344

31,225

2010

2011

2012

2013

2014

Source: Health Insurance & Medical Pay Screening Decision Resource, National Health Insurance Corporation, 2010-2014 (South Korea)

Vitamin D Serving Size Chart

According to various organizations, average adults are recommended to consume approximately 800-2,00IU of VItamin D per day. However, if exposure to sunlight is limited due to increased indoor activity and use of sunscreen or if one has a Vitamin D deficiency (Vitamin D levels of 30 ng/ml or less) it’s recommended to consume up to 2,000IU of Vitamin D per day.

CERTIFICATIONS

B – Corp Certified Company

What is B Corp Certification?

‘B-Corp’, which means Benefit-Corporation, is a global certification system for social enterprises, created by B Lab (US nonprofit organization) in 2007, to provide solutions for social and environmental problems through business and to expand the number of companies that have a positive impact on society

Best Family Friendly Management Certification

What is Best Family Friendly Management Certification?

Corporations that are exemplary in their compliance of the Best Family Friendly Management Standards are evaluated and certified. Best Family Friendly Management Corporations support the national economy (South Korea) by focusing on their marketability, distribution to create a stable working environment for their employees. Through family friendly management they are also able to foster a better quality of life for employees and encourage a family friendly management culture in corporations across various industries

Dietary Supplement Certification Health Functional Food Certification

What are Health Functional Foods?

Health Functional Foods approved by the South Korean Ministry of Food and Drug Safety (MFDS) are supplements that help to support and maintain health and are not drugs that treat or prevent disease.

GMP Certified!

What is GMP Certification?

GMP certification ensures the basic standards of safety and effectivity of foods, supplements and drugs. As a basic standard that guarantees the safety and effectivity of the quality, manufacturing standards, and management standards, of foods, supplements and drugs, it specifies various requirements that are to be met in overall quality control, from the receipt of raw ingredients by the facilities to the distribution of the final product.

ISO 9001 Certified!

What is ISO 9001 ?

ISO 9001 is an international standard for quality management systems, established and implemented by the International Organization for Standardization.